Templates
Find the design for your business.
By kind of businessone design for each, with two more versions
Clinics and health
Dentists, doctors, physiotherapists, opticians, veterinary practices. The Halcyon design.

Calm and reassuring, for practices people are nervous about visiting.
Halcyon Still
Halo Dental, in Cobalt
See 2 more versions2 more versionsThe same kind of site, laid out and coloured differently
Lettering
Gentle dentistry, *without the wait*
A practice of four, in the old bazaar since 2008. We take time over first appointments, explain what we find, and give you a written price before anything begins.
Both typefaces come with your site, so nothing is loaded from anyone else and your visitors are not tracked.
Other versions
TideOpen and bright, with the photograph beside the words.
SlateSober and clinical. For specialists and referrals.
Food and drink
Restaurants, bistros, cafés, wine bars, bakeries. The Saffron design.

Photography first, for places where the food does the selling.
Saffron Hearth
Number Twelve, in Ember
See 2 more versions2 more versionsThe same kind of site, laid out and coloured differently
Lettering
A short menu, *cooked properly*
Twelve covers, one sitting a night, and whatever the market had that morning. Two of us cook, one of us serves, and the menu changes when the fish does.
Both typefaces come with your site, so nothing is loaded from anyone else and your visitors are not tracked.
Other versions
VellumSpare and considered. A short menu, cooked properly.
NocturneFor places that come alive after dark.
Beauty and creative
Hair and beauty, tattoo studios, photographers, designers, florists. The Lumen design.

Bold and visual, for work that is judged on how it looks.
Lumen Bloom
Marlowe Hair, in Orchid
See 2 more versions2 more versionsThe same kind of site, laid out and coloured differently
Lettering
Cuts, colour, and stylists *who listen*
Bring a photograph or bring nothing at all. We will tell you honestly what will work with your hair, and what will not.
Both typefaces come with your site, so nothing is loaded from anyone else and your visitors are not tracked.
Other versions
OnyxDark and confident. Lets the photographs carry it.
ChalkPale and editorial, with room to breathe.
Trades and building
Builders, joiners, electricians, plumbers, roofers, landscapers. The Ironwood design.

Direct and practical, built around getting a quote request.
Ironwood Forge
Hartley & Sons, in Ink
See 2 more versions2 more versionsThe same kind of site, laid out and coloured differently
Lettering
Straight prices and a start date you can *rely on*
A written quote within three days, a fixed price, and the same two people on site from the first day to the last.
Both typefaces come with your site, so nothing is loaded from anyone else and your visitors are not tracked.
Other versions
TimberWarmer, for firms that work in people's homes.
QuarryHeavy and technical. Groundworks, plant, commercial.
Shops
Shops, hardware, delicatessens, garden centres, anything with a door. The Marquee design.

Warm and simple. The safe choice when nothing else quite fits.
Marquee Awning
The Corner Store, in Signal
See 2 more versions2 more versionsThe same kind of site, laid out and coloured differently
Lettering
Everything for the house, *and a few things for you*
Open seven days. If we do not have it we will tell you who does, and if it is something we should stock, we will order it.
Both typefaces come with your site, so nothing is loaded from anyone else and your visitors are not tracked.
Other versions
ParadePlayful and busy. For places with a lot to show.
VerdigrisOlder and quieter. Established, and says so.
Lessons and services
Driving instructors, tutors, trainers, mobile services, one-off offers. The Beacon design.
One page, one thing to do. For a site that exists to make the phone ring.
Beacon Flare
Driving with Jane, in Signal
See 2 more versions2 more versionsThe same kind of site, laid out and coloured differently
Lettering
Pass first time, or your next block is *half price*
Manual and automatic, in Anytown and around it. Most of my pupils pass on the first attempt — and the ones who do not get their next five hours at half price.
Both typefaces come with your site, so nothing is loaded from anyone else and your visitors are not tracked.
Other versions
NightshiftDark and urgent, for offers that end on a date.
PlainspokenQuiet and certain. Says the thing once and stops.
Colour
24 schemes. All of them yours, whatever you build.
Each family opens on the schemes that suit its trade, and the dropdown there will show you any of them on a real page. These are all 24, so you can see the whole set at once. The figure under each is its measured text contrast — above 4.5 passes the standard, and none of ours is close to failing.
- Harbour16.0:1Calm and trustworthyHalcyon · Ironwood
- Ember16.2:1Warm and appetisingSaffron · Marquee
- Orchid17.8:1Soft and expressiveLumen
- Signal16.5:1Direct and dependableMarquee · Beacon
- Sage14.2:1Natural and unhurried
- Ink18.1:1Serious and modernIronwood · Beacon
- Clay15.1:1Earthy and hand-madeSaffron · Ironwood
- Midnight15.6:1Dark and premiumLumen · Beacon
- Linen15.5:1Quiet and editorial
- Cobalt17.3:1Crisp and currentHalcyon
- Coast14.8:1Fresh and openHalcyon
- Plum17.2:1Rich and confidentLumen · Marquee
- Forest15.8:1Established and solidSaffron
- Meadow15.4:1Fresh and sunny
- Coral16.6:1Bright and friendly
- Sky14.9:1Light and airy
- Blush14.8:1Soft and gentle
- Lagoon15.0:1Clear and lively
- Marigold16.0:1Warm and cheerful
- Lavender15.6:1Calm and dreamy
- Cherry17.5:1Bold and festive
- Mint13.9:1Clean and soothing
- Espresso14.8:1Dark and warm
- Pine14.8:1Dark and natural
Change any single colour by hand and we re-check it as you type — if a pair stops being readable you are told which two, and what to do about it, before it reaches anybody’s screen.
Build it first. Decide afterwards.
€100$119 (6.150 ден.) when you want the files. Nothing before that.
These are our own demonstrations, not client work. The businesses are invented so we can write every page of them properly; the designs, the colours and the files are the real product.